When styling your property for the short term rental market, it is important to remember you are decorating for a wider population. First start by identifying your audience, this will help you retain bookings and increase your ratings. Try to invest in pieces that suit your core audience. If your house is large and ideal for families’, you need to make sure that is is child-safe and the furnishings are appropriate. If, however you are renting a smaller city dwelling with a rooftop area, you can consider edgier pieces designed for a couple to spend their time together outside. Unlike styling your own personal property, your main goal is to appeal to the greatest number of people possible in order to maximize revenue. Avoid anything personal that shows your views or beliefs whether that be religious, cultural or sporting team related! Keep things neutral and try to follow these top tips to ensure your house is ready for the short-term rental market:
Think practically for the tenant
First, consider your location. If your property resides near a beach, you should keep in mind that tenants will be bringing back wet bathers and unknowingly dragging in sand on their feet. Small touches like a bucket in the laundry room or ensuring you go for a flat rug that’s easily cleaned (rather than a woven fluffy rug that will be a struggle to extract sand from) will be valuable for both you and the tenant. Ideas to make the space functional include: providing hooks for your guests to hang their bags on at the door, making sure there are chopping boards in the kitchen and providing a sufficient number of beds for the space.
Create a holiday ambience
Guests love a unique property or experience. Your goal as the landlord is to create that holiday experience for your guests. If you are near the beach, you can consider a beach theme for example. If you need ideas for wall art why not incorporate some artwork of the city it’s located in so the guests can admire where they are, where they have visited or they can add new landmarks to their sightseeing list! Work with what you’ve got, if you have large windows – Place the couches in front of them so your guests can enjoy the view and completely relax on their getaway. Use calming colours to allow the guest to relax and enjoy their time there.
Consider hygiene and cleanliness
Reduce all forms of clutter. Try not to incorporate too many intricate pieces with extra nooks and crannies that require complex cleaning regimes in order to remain dust-free and hygienic. Keeping your property clean for each tenant is essential so you want to make it a simple as possible to maintain. Instead of intricate chandeliers, try to swap them for more modern light fixtures that don’t require removal for cleans between tenants. Along with this, add a doormat to all entrances. This means guests will (hopefully) clean their feet before entering and it will help to decrease the wear and tear on your floors and carpets. Other essentials include ensuring there are adequate cleaning products and hand soaps available.
Work with neutral colours
It is important landlords remember that leasing your house in the short term market will attract a variety of tenants with differing interior design tastes. By selecting neutral colours, it is less likely that anyone will find your choices visually offensive and more likely that all your tenants will feel comfortable staying there.
Invest in soft furnishings
Soft furnishings such as cushions, throws and wall art can be inexpensive ways to redefine a room with statement pieces without making any permanent changes or construction. They can also be easily changed depending on what is in style at the time to keep your property modern and relevant. If you stick to neutral colours with paints, wallpapers and floor materials – your choice of soft furnishings can inject a pop of colour with some bright cushions and interesting artwork. Mirrors are another soft finish that can make a significant different within a space. They can not only add light to a room, they can also make a space appear larger.
By incorporating the points mentioned above, your property will have the highest earning capacity possible. Always try to put yourself in the shoes of a tenant and consider the types of amenities and finishes you prefer when you leasing a property yourself. If you need a helping hand here at Frank Porter we can help with any scale of interior design needs for short term rentals. Get in touch today!